At Nuuvo Haircare, authenticity is at the core of everything we do. Founded by award-winning celebrity hairstylist and salon owner Raychel Harrison, our brand was born from the real-world needs of professional stylists and their clients.
Each product in our professional-grade line has been meticulously tested and perfected at Salon Nuuvo, our upscale, team-based salon in Calabasas. With the expertise of our stylists and the feedback of our clients, we ensure every formula delivers exceptional quality—promoting healthier, more manageable hair.
When you join the Nuuvo community, you become part of a brand that values integrity, innovation, and performance-driven haircare designed for all hair types and textures.
We carefully source high-quality plant-derived extracts infused with rejuvenating vitamins, minerals & nutrients that effectively rebuild & repair the hair from within. We never test our formulations on animals.
Founded with a passion for innovation, we continuously strive to develop new and exciting solutions, such as our Dream Drops Hair Oil Elixir—a lightweight, 12-in-1 formula designed to nourish, protect, and enhance all hair types.
At Nuuvo, we combine cutting-edge science with a commitment to sustainability, ensuring our products are both effective and environmentally conscious.
Our Annual Beach Clean Up in Zuma Beach, where we pick up trash and help keep our beaches & ocean beautiful.